How to Increase Sales Through Streaming Audio
Many studies have proven that radio is a good medium for product advertisements. People listen to the radio for entertainment, usually to listen to the latest music or to their favorite radio program. In between the program, advertisements on products and services are being played.
For many years, this has been the trend in advertising. But now that the radio medium is almost behind the audio-visual medium, the TV, and the Internet, other marketing strategies have to be employed to continue the benefits of advertising through audio.
It is then that the benefits of using music on websites were discovered. Before, music on the Internet was just available in downloadable forms as mp3. Even through hosting downloadable music on their servers, companies were able to get much traffic on their sites. And everyone engaged in Internet marketing knows that website traffic plays a big role in boosting product and service sales.
However, there had been a problem with illegal music download in which artists, musicians and record companies have lost millions of revenues.
Then, came the popularity of Internet music streaming. Unlike the former, radio streaming does not allow download of the music files. Thus, the copyrights of the artists and record label owners are protected.
So, how can this be done? There are several ways to stream audio from your site. First, is to stream a radio program from your site or blog. You can find free affiliate programs that allow you to stream their radio content from your site.
What will this mean to you? This means that your site will have new audio content every time it is visited. What's even great is that the content is being updated even without much effort from you.
In this case, what you needed to do is to signup with an Internet radio station and have the link embedded on your blog or website.
Another way is to stream mp3s. To do this, you just need to upload your mp3files on a server and add the files' links to the page. When the link is clicked, the browser opens a media player window and plays a file. However, since the file is in mp3 format, it may also be downloaded. Downloading music files without the authorization of the copyright owner is illegal. Therefore, if you will be using this type of streaming, make sure that you have the appropriate permit to do so.
A third way to add audio to you blog or website is to stream music through organizing playlists. Playlists are m3u files, which if downloaded, will not play music if offline. Using this process, however, can be complex. Here is a short instruction on how to do it.
1. Save your mp3 or wma file on the server. You may skip this step if you know that the file exists on another server and know the link to that file. Make sure that the link has a .mp3 or .wma extension.
2. Open your text editor and type the path to the file. Include the http:// and the file extension. Repeat this step until you have included all the links to the files that you would like to be included in the playlist.
3. Save the playlist with a .m3u extension.
4. Upload the m3u file on the directory where the music files are hosted or to your server.
5. Open your html editor and embed the link to the m3u file. Through this, you can also set if you want to have the playlist to autoplay if someone visits your site of if you want your visitor to control playing the music. You can also set the volume level.
After the code is embedded on the html file, and whenever your site is visited, the songs in the playlist will be buffered, streamed and played one after another. If your playlist has several songs, the user can skip forward or go back a song in the playlist using the media player controls.
Doing this setup works for many website owners. Through this you can customize the type of music being played on your site. You can even play recordings related to your product to boost product awareness.
It requires knowledge of html to be done. But if it will be the best way to increase traffic to your site, why not request assistance from programmers. After all, having audio on a website is a proven way to increase sales.
ARTICLES
The Factors that Affect Horse Racing Betting Odds
The Factors that Affect Horse Racing Betting Odds
People who gamble their money in competitions like boxing matches or horse racing know that they cannot bet their cash indiscriminately. You see, gambling in events like these do not purely depend on luck. You cannot trust your money to pure luck when you have other factors to consider. One thing that people who bet on the track always do is consult the horse racing betting odds. These figures help them decide where to place their money on. They bet their money depending on the chances shown by the horse racing betting odds.
But what factors affect horse racing betting odds?
1) Reputation – the reputation of the horses and their jockeys obviously affects the horse racing betting odds. When you think about it that is the factor on which they base the horse racing betting odds before it can be affected by other factors.
The reputation of a horse and its rider sets the horse racing betting odds. This is because of the fact that the reputation provides people with the initial impulse to bet or not to bet. The reputation of a horse and its rider is earned through...
Read more
Car Maintenance Tips
64 MECHANIC'S TIPS TO MAKE YOUR CAR LAST LONGER
Every 2 weeks or 3,000 miles:
1. Check engine oil, transmission fluid and coolant.
Once a month or 1,000 miles:
2. Check tire pressure - with tire gauge.
3. Check transmission fluid.
4. Check brake fluid.
5. Wax car (to protect finish).
6. Check belts and hoses.
Every 3 months or 3,000 miles:
7. Change oil and oil filter (every 6 months or 3,000 miles).
8. Lubricate chassis.
9. Check transmission fluid.
10. Check all drive belts (fan belts) frayed or cracked belts.
Every 6 months or 6,000 miles:
11. Change oil and filter (every 6 months or 3,000 miles).
12. Inspect suspension.
13. Rotate tires.
Every 12 months or 12,000 miles:
14. Flush radiator, replace anti-freeze, check air conditioning
system.
15. Replace air filters.
16. Lubricate chassis.
Every 2 years or 24,000 miles.
17. Replace spark plugs (30,000 miles average suggested for
unleaded gas) and PC valve.
18. Change automatic transmission fluid, filter and pan gasket.
19. Inspect brake linings.
Every 3 years or 30,000 miles:
20. Check and test ignition wires (replace if needed).
21. Test cooling system and heating hoses (replace if needed).
22. Check drive belts (replace...
Read more
Getting started with videoblogging
Getting started with videoblogging
Videoblogging is the next generation of posting ideas and products over the internet. Everybody knows about textblogging. Now they use videos for a better way of expression. This form of communication may entail a lot of resources, but it is all worth it. If pictures say a thousand words, videoblogging exceeds that by far.
A videoblog requires larger disk spaces on websites, a faster server, and a whole new set of programs to support it. Videoblogs can be fed through RSS. This is technology of syndicating your website to other RSS aggregators.
Videoblogging works with people on the internet expressing their selves. Now if you put this on a business prospective, you are up to a lot of benefits. Think of it as a powerful tool in making showing your prospective customers your line of products or your services. It’s just like showing a commercial all for free. And if you videoblog through RSS, then most probably you are getting your target market.
People like to see what they are going to buy. Some would like to see proof and be sure that they are getting their money’s worth before shelving their dimes on it. All of us know the...
Read more
Perth Driving School
Perth Driving School
What do you expect from a driving school? With 2Pass.eu Driving School our aim is the complete package. Motorcycle training from the age of 16, automatic and manual car training from 17.
Below, I list some of the items from the driving syllabus.
Syllabus Element:- Moving Off On A Hill - Similar to moving off from the side of a road with the addition of sufficient power to prevent the vehicle rolling back when the handbrake is released. So the procedure would be to Prepare the car by ensuring correct gear selected and power applied, Observe all around you including blind spot, finally, release hand brake and Move off.
Syllabus element:- Emergency Stop - If you have to brake in an emergency remember to brake evenly and progressively and try to avoid locking the wheels. Remember that in wet weather it can take twice as long to stop safely. If you are riding a motorcycle you must make correct use of the front and rear brakes to make sure that you stop the machine as quickly as possible.
Syllabus element:- Moving Off - When moving off from the side of a road it is important to Prepare...
Read more
How To Build A Site Map
How to create a sitemap
A sitemap of a website is similar to the table of contents of a book. Sitemaps are important because it guides web surfers to the particular part of the website they have a point of interest in. With it they would save time following links and get right to the point instead.
Sitemaps are also where search engines look at if somebody is looking for a particular keyword or phrase. If you have a site map, you can most likely be searched.
Creating a sitemap, now with software technology surging in, is relatively easier than before. You need not be a programming guru to be one. All need is a notepad, a program editor, and some patience. Here’s how you do it:
Create the listing on a notepad.
It doesn’t necessarily have to be a notepad. Any word processing program will do. First off, make sure to type in all the parts and pieces of your website. Include all pages and all links you have. Create it as if you listing the contents of your book. Make a draft first. You’re sure no to miss something out this way.
Create a new page for your...
Read more